Media Planning and Placement

Your product or service is ready for consumers. You have identified your target markets. But how do you let them know about your company? Where do you connect with them? When are you most likely to make those connections? How do you stand out from the crowd? There are more options available than ever before. And those options are always in a state of flux. And, of course, you want to make the best use of your marketing budget. Let us help you develop the plan that will work for your products to reach your buyers.

Too often media people will tell you their media is the answer. However, we know that they are only interested in selling space and time and will hound you until you give them some money in the hope they will go away. We know that is not true. They will be back even stronger the next time around. Our job is to identify the best media given your objectives and your budget. We will make a series of recommendations based on both and then work with the various media outlets elected to make it work.