Industry Loses Innovator

“We have lost the personality that has embodied the history, the values and the success of the SENNEBOGEN Group for six decades”

STANLEY, NC– Erich Sennebogen Sr., the driving force behind SENNEBOGEN Machinenfabrik since 1952 has died at the age of 79 after losing a battle with cancer on March 21, 2011. 

Starting in 1952 at the age of 21, with 13 employees, Mr. Sennebogen began building agricultural utility equipment  and today, for the last ten years under the direction of his sons Erich and Walter, this global organization with over 1000 employees designs and builds hydraulic material handling equipment, rope excavators, cranes, carrier equipment and steel components.  It has established manufacturing facilities in Germany and Hungary along with offices and warehousing operations in the United States, Russia, Singapore and Dubai.  

In a press release from the Company’s head office in Straubing, Germany, he was remembered as an entrepreneur with a “no such thing as ‘can’t” attitude that now empowers their design and engineering teams as well as their distribution and service partners in over 70 countries.  It is this attitude that has allowed SENNEBOGEN to become the market leaders in every industry they serve by meeting the needs of their customers and working with them to solve their challenges.

Always an inspiration to all who knew him, Mr. Sennebogen had recently received many honors including the Order of Merit of the Republic of Germany, First Class; the Bavarian Order of Merit; the Gold Citizen’s Medal from his hometown of Straubing; Businessman of the Year – Balantonfured, Hungary; and the Lion’s Club Gold Medal of Merit.

Constantino Lannes, President of SENNEBOGEN LLC, located near Charlotte, North Carolina, in a message sent to a network of dealers and friends, “The passing of Mr. Erich Sennebogen Sr. saddens all of us that knew him, or just knew of him. Although he was not a man to waste his words, he always had a good word to provide the right amount of motivation for those around him.”  

“He was an unbelievable man that started from nothing in 1952 and built up the SENNEBOGEN Group of companies to what we are today.”  Lannes continued, “I always was fascinated with his ideas and innovation.  He understood and was able to combine men and machines in order to optimize results.”


SENNEBOGEN has been a leading name in the global material handling industry for nearly 60 years. Based in Stanley, North Carolina, within the greater Charlotte region, SENNEBOGEN LLC offers a complete range of purpose-built machines to suit virtually any material handling application. Established in America in the year 2000, SENNEBOGEN LLC has quickly become a leading provider of specialized equipment solutions for recycling and scrap metal yards, barge and port operations, log-handling, transfer stations and waste facilities from coast to coast. A growing network of distributors supports SENNEBOGEN LLC sales and service across the Americas, ensuring the highest standard of professional machine support and parts availability.

For more information on the full line of SENNEBOGEN green line material handlers, contact:

Constantino Lannes, President
1957 Sennebogen Trail (formerly 7669 Old Plank Road)
Stanley, NC 28164 
Tel: (704) 347-4910 or fax (704) 347-8894
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